Mark Lillie Radio Talk
Tuesday, 15 August 2006
HD2 Multicasting Growing, 18 More Markets Come Aboard

According to http://allaccess.com The HD DIGITAL RADIO ALLIANCE has announced that 18 new, local markets will begin HD2 multicast programming this FALL, marking the third wave of stations rolling out side channels under the ALLIANCE?s format-selection program.

This latest wave will launch 140 additional HD2 channels and brings the total markets served by HD2 multicast programming to 68, all of which are in the top 100 markets In total, more than 600 radio stations nationwide belonging to ALLIANCE members now offer HD2 multicast programming.

"We?re even surprised by how fast this is moving," said HD DIGITAL RADIO ALLIANCE President & CEO PETER FERRARA. "It?s only been eight months since the ALLIANCE was formed and we are seeing HD digital radio broadcasts being launched at a much faster pace than expected. We are excited to be helping listeners discover the newest digital entertainment option around ... and of course there?s no subscription fee.

The next 18 markets to roll out HD2 multicast programming are: AUSTIN, RALEIGH, NASHVILLE, GREENSBORO, NEW ORLEANS, WEST PALM BEACH, JACKSONVILLE, MONMOUTH OCEAN, NJ, BUFFALO, OKLAHOMA CITY, ROCHESTER, LOUISVILLE, RICHMOND, GREENVILLE, HONOLULU, TUCSON, ALBANY, FT. MEYERS.

EMMIS has announced formats for the AUSTIN stations: Adult Hits KBPA (BOB-FM) will air a Smooth Jazz channel on its secondary signal, Top 40/Rhythmic KDHT (HOT 93.3) will broadcast an Old Skool/Hip-Hop hannel, Rocker KLBJ-F will air an AUSTIN Blues channel, AAA KGSRM listeners will enjoy a Deep, Deep Tracks channel, and Alternative KROX (101X) will play Hard Rock and Metal on its HD2 channel.

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Posted by djsource1 at 10:35 AM PDT

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